Lifestyle Co

Proud founder of two Australian men's lifestyle brands 2EROS and Supawear.


The Lifestyle Co has provided men with designs that promote self-expression and confidence. We pride ourselves on putting as much importance on how fashion makes you feel as well as how it looks; this is what separates us from the rest.


Each collection is original in design and we constantly refine our fit for appeal and comfort. We pay attention to each detail and each element we add plays its own role in creating the perfect piece. We focus on quality and workmanship with professionally sourced manufacturers and suppliers. Each style is subjected to extensive checks and refinements, quality you can trust.



We are doing what we can to ensure safety for all our staff and partners all over the world.
We want to let you know that we will be 'working from home'. We are online and 'operational'. Your orders will be processed and shipped within our standard time frame. We can assure you that our partners are taking extra precautions to ensure your packages are clean and safe.
Please note that your orders are subject to your region's current COVID-19 restrictions and may be delayed. Please email us at info@thelifestyleco.com.au for more info.

Join Us?


Tel: +61 2 9281 8898 ​



104B/410 Elizabeth St

Surry Hills, NSW 2010



Mon-Friday: 9:00am-5:00pm 

© 2019 The Lifestyle Co Pty Ltd