Jason
Hoeung
DESIGNER, DIVERSITY CHAMPION
& ENTREPRENEUR
Founded The Lifestyle Co in 2008 with
brand 2EROS. Five years later Supawear
was born. Jason has a degree in Visual
Communications and an MBA. He is now
in his 12th year producing quality garments
for the fashionable man who loves quality
original designs. His understanding of the
industry and global networks in distribution
and manufacturing allows him to confidently
offer these brands at the best quality.
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What's Important to Jason?
Diversity
The world is beautifully diverse. It's important to represent the people from every corner of the globe through our brands and promote inclusion.
Men's Underwear
Being in business for 11yrs he know a thing or two about underwear trends, comfort/fit and styles.
LGBTQI
Why do other people have a say in whom you love and who loves you. We have one life in this world and we should have the freedom to love freely.
Sustainability
Being sustainable makes sense. Our beautiful beaches as we know it depends on us working with nature to protect it so that we can enjoy our beach life for generations to come.
Disrupt Magazine
The Aussie Entrepreneur
That's Heating Up Men's Fashion
Jason has been included in the Disrupt Magazine for his contribution to Men's Fashion. We got here because business partners and customers believe in his vision. We will continue to work hard delivering quality garments for the active man.
February 2021
Its no longer just about providing what's missing in the market. When we're designing now, we're looking to create timeless pieces - multifunctional, adaptable and long-lasting items that people can use for different purposes and stay in style
DNA Magazine, 20th August 2018 By Jeremy Teh
REFUGEE to RUNWAY
(LA FASHION WEEK)
Escaping the Khmer regime as a toddler left an indelible mark on his life. He breaks down in tears as he recalls his parents’ efforts to bring him and his sister to a new land and a new life. He’s quietly spoken, choosing his words carefully and speaking matter-of-fact. Which makes everything he says all the more poignant...
Liverpool Champion / JUNE 9 2018
Marketing
PR
If you want to know more about
Jason Hoeung's unique story or interview him on any aspect of his life please get in contact with us.